Helping ambitious people to make an extraordinary impact

Executive coaching, commercial strategy and practical support for leaders, executives and entrepreneurs building companies that make an impact on the world.

Schedule a call

Get to the heart of what matters - to you, to your company and your market

Deep commitment, loyalty and support from people who have built companies and know what it takes to build something that makes a difference.
Coaching
More

Are you making high-stakes decisions without anyone in your corner?

Have someone in your corner, with no agenda, other than your success.

Strategy
More

Are you trying to stand out, to win and make an impact?

Expertise, time and support to step back, focus on what matters and make the right calls.

Fractional
More

Do you have big ambitions but need support executing?

Work with experts who've been there, can roll up their sleeves and get stuck in where the need is greatest.

Clarity through coaching

Make better decisions with honest, experienced support.

Running a business can feel lonely—especially when the stakes are high. Coaching with Hanassi creates space for real conversations, sharp thinking, and honest feedback from someone who’s walked the path.

Think clearly with a trusted voice who challenges your thinking without ego.

Work through challenges with someone who steps into the problem alongside you.

Stay focused with regular conversations that keep you moving in the right direction.

Schedule a call
Clarity through coaching

Executive Coaching

More Info

Provides focused 1:1 executive coaching for mission-driven leaders who need to gain perspective and make clearer decisions.

Leadership Circles

More Info

Bringing together 6-8 non-competing executives to share challenges, receive coaching, and learn from peers in a structured environment.

Performance Programme

More Info

A six-month experience integrating executive coaching, group learning, nature-based off-sites, and wellbeing practices.

Focus through Strategy

Cut through noise with thinking tailored to your business.

You don’t need more generic frameworks—you need someone who understands the reality you're operating in. Together, we shape strategy that’s grounded, relevant, and built to move.

See what matters by stripping back distractions and surfacing the real challenge.

Move forward faster with practical thinking that fits your stage, not a template.

Stay confident with a clear view of your next step, not just a long-term plan.

Schedule a call
Confidence through Advisory

Make better decisions with experienced support

When you're under pressure to delr, need more than advice—you need a sparring partner who knows when to step in, when to challenge, and when to back you. That's what ongoing advisory gives you.

Sense-check critical decisions with someone who brings perspective, not politic

Get unstuck quickly with hands-on support when priorities shift or stakes rise.

Scale your thinking with a partner who sees both the detail and the bigger picture.

Schedule a call

Trusted by people across these organisations

"Ultimately, it meant I could make better decisions and better support those around me."

Laurence Bargery, Co-Founder, Accurx

"Hanassi offers a trusted voice with no agenda other than your success."

Adam Pike, Founder, MD

Read our story
How we work

We’ve been there - building companies, navigating the unknown, learning the hard way.

We're entrepreneurs, not theorists. Do'ers, not talkers. We've built and exited businesses, and failed in equal measure.

Schedule a call

Empowering people

Whether it’s building trust, making better decisions, or inspiring a team, we work with you to unlock the mindset and habits that drive real leadership, not just management.

your company
More

Solving problems

Together, we make sense of what’s in front of you, find the real problem, and work out the smartest way forward - without overthinking, overengineering, or losing momentum.

Your market
More

Building companies

Working with founders and leaders to build businesses that stand out. From shaping strategy to scaling teams, we'll help you to turn ambition into structure, and ideas into outcomes.

“Coaching helped me in lots of ways - it helped my confidence, removed my sense of imposter syndrome, developed my empathy muscle and left me able to self reflect much better than before. Ultimately, it meant I could make better decisions and better support those around me. I found Adam to be a great listener and created a safe space for me to be vulnerable in. I felt like he asked the right questions to get me to think more deeply about a topic and I always left feeling better!”
Laurence Bargery
Co-Founder, Accurx
“Adam has been a game changer for me, and many of my colleagues, both professionally and personally. He was able to hold a mirror up, helping pull us out from the weeds to make decisions from a birds eye view. Commercially astute, having multiple businesses himself, there is a depth to Adam's coaching that is invaluable. Adam`s high emotional intelligence and strong understanding of group dynamics meant he was able to coach us to improve our collective performance.”
Jessica Rogers
Head of Transformation & Operations, Entain
“Share with Adam where you have come from, where you want to go, and he will help you draw together that thread of ambition, slice it into appetising chunks and clarify your next moments so that you step forward with confidence. In short, it is an empowering experience working with Adam, he will help you grow holistically and authentically while balancing the need for practical business steps.”
Pete Huang
Cofounder, Healthtech-1, YCombinator Alum
“I worked with Adam for a critical period in my career when I was leading a quickly growing Engineering team in a health-tech startup. Adam was hugely valuable as an external coach in helping me focus on the key decisions and questions I needed to resolve, how to sequence them, and when to trigger significant changes. He worked hard to get deep context and understanding of me, the team and wider company context, remaining very personable, encouraging and supportive throughout our coaching relationship. I would strongly recommend him.”
Ben Osborne
CTO, Accurx
“I came to Adam for coaching as my startup was going through a transitional phase and I needed help exploring and evaluating the different options. Adam really helped me work through all these options and identify the right approach to making a decision. Through his coaching, I was able to identify the right questions to ask myself, the decision-making framework and the tools to use throughout the process. Adam was able to distil all the information quickly into key takeaways and useful insights, was an excellent sounding-board and was able to provide the right frameworks to make my decision.”
Gideon Chain
CEO & Founder, Kidswell Health
“I turned to Adam at a crucial point in our business. His coaching extended far beyond pragmatic advice on the intricacies of efficiently navigating this process. What truly sets Adam apart, and where I believe his immense value lies, is his exceptional empathy and the vast space he provided for me to navigate my emotions whilst also dealing with the practicalities. Adam is not one to withhold, and that forthrightness proved to be exactly what I needed. Importantly, he skillfully posed the right questions, ensuring that, at no point, did I feel detached from my own intuition during this challenging decision-making process.” 
Natalie Hassek
Creative Director & Cofounder, Onloan

Conversations with people shaping a brighter future.

Our Founder cohosts The Impact Equation with Rafi Addlestone, where they speak with the people building a brighter future. From social entrepreneurs to bold thinkers, each episode explores what it really takes to create lasting change. No fluff. No theory. Just real conversations with leaders making things happen.

Episode #23

Haroon Yasin doesn’t just talk change—he builds it.

From our newest episode: From Slums to National TV: Haroon Yasin's Fight for Education in Pakistan.

If you haven’t caught the full episode yet, now’s the time.

EPISODE #21

We dive into the three global forces reshaping our world.

— urbanisation, climate change, inequality, and why housing sits at the heart of it all.

If you haven’t caught the full episode yet, now’s the time.

EPISODE #22

Christopher Hook took us inside Uber’s bold pivot.

— from survival mode to setting a global zero-emissions strategy. A fascinating look at how major decisions get made in moments of crisis, and what it means to lead with long-term vision.

If you haven’t caught the full episode yet, now’s the time.

Episode #20

How a moment of crisis can be a moment of change.

Dame Helen Stephenson CBE discussed with us how charities like Redthread are working inside trauma centres—supporting young people affected by knife crime at a critical crossroads in their lives.

If you haven’t caught the full episode yet, now’s the time.

Get to the heart of what matters; to you, to your company and your market

 Leaders face messy challenges, complex decisions, and constant pressure - often without a sounding board they can trust.